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Pernod Ricard Streamlines Data Protection in EMEA with Backup Technology and Asigra Drinks Giant Centralises Cloud Backup & Disaster Recovery in Europe, Middle East & Arica

Leeds, United Kingdom –   Backup Technology (BTL), which specialises in online backup & disaster recovery services for global enterprises, has helped Pernod Ricard centralise its previously ad hoc approach to data protection in EMEA.

The wines and spirits leader operates in 42 markets across Europe, the Middle East and Africa. Previously each location had its own individual approach to protecting its data. 

Pernod Ricard EMEA turned to backup specialist BTL, part of cloud company iomart, which implemented Asigra Cloud Backup, an industry-leading software platform for online data backup. BTL now protects in excess of 350 TB of data for Pernod Ricard EMEA. 

Simon Bennett, Information Systems Director for Pernod Ricard EMEA, said: “I know that the critical systems and business data across the region are protected and there is a recovery solution which is tested each year. This allows me to focus on enhancing the sales and marketing systems which is where the key business opportunities lie.” 

Pernod Ricard now has consistent Cloud Backup across EMEA.  The Asigra software’s ability to run incremental forever backups means remote sites like Kazakhstan and Morocco can backup data quickly to BTL’s secure data vaults in the UK.

Rob Mackle, Sales& Service Director for BTL, said: “Pernod Ricard’s goal of centralising its backup and DR strategy across EMEA has been achieved, transforming it into a single highly effective backup solution with defined Recovery Time and Recovery Point objectives.” 

Eran Farajun, Executive Vice President of Asigra, said: “End-to-end data protection remains a focus for larger enterprises seeking to reduce the risk and complexity of backup throughout diverse IT environments. Asigra Cloud Backup provides an all-in-one platform to accomplish this with centralised data recovery for physical, virtual, cloud and mobile computing platforms. The assurance in knowing that data on every device and across every network can be recovered provides peace of mind.” 

Read the full case study here 

Backup Technology

BTL is a leading provider of Cloud Backup and Disaster Recovery solutions. Headquartered in Leeds with offices/partnerships in the US, Europe & Australia, BTL’s business is built around its partnership with leading software provider Asigra for Cloud Backup and incorporates Private Cloud, Public Cloud & Hybrid Cloud Solutions for any environment, on and offsite.

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Joe Austin
The Ventana Group
(818) 332-6166
Jane Robertson

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