Rosetta Stone Launches “Futebol” Edition of Celebrated Travel App
Latest addition to mobile product suite will help Brazil-bound soccer enthusiasts learn Portuguese
June 4, 2014, Arlington, VA – Rosetta Stone Inc. (NYSE:RST), the leading provider of education technology and language-learning solutions, today announced the release of a brand new mobile solution designed to give soccer enthusiasts on-the-spot help with Portuguese as they turn their attention to the upcoming tournament in Brazil. Rosetta Stone Travel Portuguese Futebol Edition, the latest installment in the company’s popular Travel series, provides all-new lessons geared specifically to soccer, including key vocabulary, phrases, and playful graphics. The free app is available for immediate download in both iOS and Android ecosystems.
In addition to informative soccer-oriented content that will delight sports fans, Rosetta Stone’s Futebol edition features a localized language curriculum built to help visitors navigate their way around various Brazilian cities hosting tournament games. The app includes a rich assortment of travel and culture resources for visitors, such as language guides to public transportation, restaurants and hotels, tourist attractions, and hospitals.
“The eyes of the world are on Brazil right now, and sports fans from all over the globe will soon be flocking there to watch one of the great international sporting events of our time,” said Nick Macey, Chief Product Officer at Rosetta Stone. “So many people enjoy using our Rosetta Stone Travel apps, we decided to develop a new edition with unique, localized content specifically for soccer enthusiasts. Our Portuguese Futebol Edition is an essential app to pack, especially as it doesn’t require Wi-Fi or a wireless network once it’s downloaded. Not to mention, it’s free!”
Rosetta Stone Travel Portuguese Futebol Edition is now available for native English and German speakers. It can be downloaded all over the world, and will enjoy a concentrated marketing push by Rosetta Stone in North America, Brazil, Germany and the UK. Rosetta Stone Travel English was released in Brazil earlier this year and has helped thousands of native Portuguese speakers prepare for the impending arrival of tourists and sports enthusiasts from America and around the world.
Like all of the apps in the Rosetta Stone Travel series, Rosetta Stone’s new Futebol edition features many of Rosetta Stone’s proven-effective language-learning tools, including an immersion-based introduction to Portuguese and a finely tuned version of the company’s proprietary speech-recognition technology. The app teaches new words, guides pronunciation, and uses smartly-sequenced images to help learners naturally connect language, meaning and context. Rosetta Stone’s intuitive methodology stimulates the brain’s natural language-learning ability and drives retention more effectively than other products on the market. To date, Rosetta Stone Travel apps have enjoyed nearly half a million downloads.
To download Rosetta Stone Travel Portuguese Futebol Edition, visit the App Store (https://itunes.apple.com/us/app/travel-portuguese-futebol/id874450419?ls=1&mt=8) and/or Google Play (https://play.google.com/store/apps/details?id=com.rosettastone.navigator.portuguese).
About Rosetta Stone
Rosetta Stone Inc. (NYSE: RST) is dedicated to changing the way the world learns. The company’s innovative technology-driven language, reading and brain-fitness solutions are used by thousands of schools, businesses, government organizations and millions of individuals around the world. Founded in 1992, Rosetta Stone pioneered the use of interactive software to accelerate language learning. Today the company offers courses in 30 languages, from the most commonly spoken (such as English, Spanish and Mandarin) to the less prominent (including Swahili, Swedish and Tagalog). Since 2013, Rosetta Stone has expanded beyond language and deeper into education-technology with its acquisitions of Livemocha, Lexia Learning, Vivity Labs, and Tell Me More. Rosetta Stone is based in Arlington, VA, and has offices around the world.
For more information, visit www.rosettastone.com.
“Rosetta Stone” is a registered trademark or trademark of Rosetta Stone Ltd. in the United States and other countries.